Daydream Believer

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As a writer, I am intimately familiar with the appeal of daydreaming. When I catch myself doing it, a part of me wonders, is this: “Laziness?” “Inefficiency?” Procrastination?” So I was delighted to learn that daydreaming could boost “working memory capacity.”

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A Refreshing Dip in the Cool Waters of Compliance

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I have been grateful over the years to vigilant compliance officers. They have caught typos, questioned awkward prose, and yes – stamped out hyperbole.

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Brainstorming? Think Again.

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As you probably know, brainstorming is a group activity in which everyone generates as many ideas as possible without criticism or negative feedback. The approach was made famous by Alex Osborn, a partner at the advertising agency B.B.D.O., in his 1948 book Your Creative Power. As he describes it, a group of people use “the brain to storm a creative problem” and thereby solve it.

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Word Peeves

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(the first in an occasional series)
Whatever happened to “use?”
This handy little word (sometimes a verb, sometimes a noun) does yeoman’s work without pretension. And yet, it has been increasingly marginalized by “utilize” and “usage.” Not that I object to those words. They can be, forgive me, extremely useful.

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Embracing Punctuation

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I admit it. I love punctuation. Commas, hyphens, dashes, and semi-colons… I appreciate them all. And I’m sorry to see them vanishing from newspapers, magazines, corporate publications, and websites.

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Advocating for “Plain Language”

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My husband, a bona fide rocket scientist, recently threw down a trade confirmation in complete disgust. Now I’ve seen that man read technical manuals from cover to cover, but he couldn’t get through that confirmation. He doesn’t care much for many other financial disclosure documents.

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